Recent content by Lucas

I think keeping the entire creative workflow in one place could be a real advantage, especially for independent productions. Reducing the need to switch between multiple tools can make collaboration much more efficient. I'm looking forward to seeing how the platform evolves as more production...

That's a great insight, Peter. I think many people outside the industry underestimate how often directors have to make the best possible decision rather than the perfect one.

I completely agree. From what I've seen and experienced, directing is one of the most challenging aspects of filmmaking. The audience only sees the finished film, never everything that happened behind the camera. A weak scene can be the result of the script, the casting, the directing, the...

I think there's another consequence that often gets overlooked. Mid-budget films weren't just important for directors. They were the training ground for cinematographers, editors, production designers, composers, producers, and many other film professionals. If that middle layer disappears...

One thought keeps coming back to me as I read everyone's comments. At what point does Virtual Production stop being a technical decision and become a business decision? We often compare the cost of an LED volume with the cost of shooting on location, but that's only one part of the equation...

Lucas I've watched a few of the filmmaking classes, and what stood out to me wasn't necessarily the technical advice it was hearing how different filmmakers approach the same creative problem. You quickly realize there's no single "correct" way to direct or tell a story. Seeing how people like...

I originally subscribed for the filmmaking classes, but I quickly found myself exploring courses outside the film category as well. What surprised me most was how much I could learn from people working in completely different creative fields. Their approach to storytelling, leadership...

We were somewhere between two and three years from the first treatment until financing was finally closed. The hardest part wasn't finding people who liked the project. It was getting everyone comfortable enough to commit at roughly the same time. We kept running into the classic...

One thing I've always wondered about TIFF is whether most buyers have already committed the majority of their acquisition budget after Cannes, or whether many intentionally leave room for Toronto and even AFM later in the year. I've heard both arguments over the years, so I'd be interested to...

I've just read the sample pages, and one thing immediately stood out to me. It doesn't read like a traditional memoir. It feels much more like scenes from a film. I like the dialogue and the visual style, but projects like this usually take time. Finding the right producer, investor or studio...

Reading through this discussion, I keep coming back to one thought. We spend a lot of time talking about how AI changes filmmaking. I think the bigger shift is that AI is changing negotiation. Ten years ago, actors negotiated for shooting days, residuals and exclusivity. Increasingly...

One thing I rarely see discussed is what happens after you've built a great deck. We spend countless hours improving pitch decks, budgets and business plans, but much less time talking about where producers actually find serious investors. Film markets are obviously one route, and industry...

In my experience, investors rarely say no because of the script or the creative vision itself. More often than not, the hesitation comes down to a fundamental mismatch in the financial structure and the recoupment waterfall. An investor will easily pass on a great project if the budget is...

One thing I've learned over the years at Cannes, AFM, TIFF and other markets is that most major opportunities in this industry don't appear when you're actively looking for them. More often, they happen months or even years later when someone remembers you for a project, a position, or a...

I think churn could end up changing not only the streaming platforms themselves, but also the types of projects they choose to acquire. Over the past couple of years, I've increasingly heard buyers talk less about simply finding good content and more about finding titles with genuine...